First conversation
30 minutes
Your situation, and what you want to change first.
Prioritise the investment
in your SME.
Strengthen your company inside and out.
See clearly. Invest wisely.
Habits often hide weaknesses.
An outside view brings them back into the light.
People and relationships
You have to make every decision, including the ones you could delegate.
Your decisions change along the way, and sometimes never arrive at all.
Strategy and analysis
The options you are shown are hard to compare.
Nobody in the room has the full picture, except you, and you are both judge and party.
Marketing and digital
You are paying for visibility without seeing what it returns.
Each supplier is confined to its own part, and the overall coherence is lost.
Branding
You get mistaken for your competitors, though you are not in the same business.
What sets you apart is not brought forward enough, and that holds your sales back.
Optimisation inside and out
Data entry, sorting, chasing: hours gone every week with nothing to show for them.
Requests get lost between two tools nobody chose.
Your company seen from every angle.
A consulting firm reads your figures. An agency tends your visibility. A coach supports the leadership. Here, a single view of the whole.
A consulting firm
- People
- Strategy
- Marketing
- Branding
- Optimisation
An agency
- People
- Strategy
- Marketing
- Branding
- Optimisation
A coach
- People
- Strategy
- Marketing
- Branding
- Optimisation
IDYHLH
- People
- Strategy
- Marketing
- Branding
- Optimisation
Levers that work together.
Together, your levers are worth more than their sum. A single point of contact holds them together.
People and relationships
Leadership that decides. Teams that deliver.
- Leadership coaching
- Listening to the teams
- Internal dialogue
Strategy and analysis
Know where to go, and how to get there.
- Market research
- Offer and pricing
- Business case
Marketing and digital
Be found, then be chosen.
- Website and e-commerce
- Search optimisation
- Social media and reviews
Branding
Know what you are worth, and show it.
- Brand identity
- Photo and video
- Point of sale
Optimisation inside and out
Save time, and serve more customers.
- Automation and AI
- Customer journey
- Tools and data
A fixed amount, invested where it counts.
You set the budget to invest. Our analysis brings the priorities into focus with a proposed allocation. You make the decision.
1. Fixed amount
2. Analysis
3. Prioritisation
4. Decision
Move one slider: the others adjust, the total stays at 100%.
A clear approach and actions you can plan.
People first, tools second. Understand your needs, set out the options, help you decide, then deliver.
Analysis
10 working days
A reading of the company and its needs: leadership, teams, customer journey.
Prioritisation and decision
depending on complexity
A proposed allocation, adjusted with you. You choose, and the roadmap gets its dates.
Delivery
depending on scope
Each workstream handed to the specialist in the field, under a single coordination.
Example: your gains fund what comes next.
You set the initial capital. Your savings and gains are reinvested in the next steps.
At the startinitial capital
Thencapital + gains realised
Over timecapital + cumulative gains
People and relationships
Strengthen the leadership
Bring the teams on board
Strategy and analysis
Frame the offer and pricing
Open up a segment
Marketing and digital
Become visible
Smooth the customer journey
Outsourced marketing
Branding
Assert the brand
Optimisation inside and out
Automate with AI
AI in production
Data and compliance
A healthy company is built from its base up.
People first, then results you can feel and measure. Recorded before we start, then at every step.
Accounts
Customers
Day-to-day work
Leadership and teams
Margin generated · cost avoided · deals won
Enquiries that convert · response time · returning customers
Hours regained · tasks handed to the machine · decisions kept
Perceived workload · role clarity · willingness to stay
Our houses. A single point of contact.
Each with its own craft. For you, a single point of contact.
Internet Diffusion
Customer experience and AI.
Lina Hadid
People and relationships.
Yan Haltey Brands
Analysis, decision, brand.
The network
A selection of partners, called in as your needs require.
Each with its own craft.
Three houses, specialised expertise, years of experience.
Internet Diffusion
Customer experience and AI
Web and digital agency in Carouge, founded in 1998: the oldest SEO agency in French-speaking Switzerland. Visibility, digital growth, platforms and AI.
Marketing and digital
Optimisation inside and out
- internetdiffusion.com Websites, e-commerce, SEO, social media and reviews
- internetdiffusion.ai Voice agents, chatbots, automation, CRM
Yan Haltey Brands
Analysis and creation
A house of brands. Each has its craft, its identity and its team. Together they read the market, build the brand and hold the roadmap.
Strategy and analysis
Branding
- blackformance.com Strategic intelligence, every claim tied to its source
- sidelune.com The identity of your brand or your company
- younifeel.com Photography and video, creating your content
- clairvidence.com Your point of sale seen from the other side
Lina Hadid
People and relationships
Company director and founder, mental and sports coach. Auditor in a major firm, then head of human resources.
People and relationships
- linahadid.com Clarity, alignment and inner strength
- mentalsofa.com The art of the turning point, when a decision has to be made
Outside our crafts, the right contact.
A specific need we do not cover? We have the right partners.
Communication and sales
SalesPress relationsEventsPublishingTranslationVideo and audio
Finance and insurance
AccountingTaxationFinancial planFinancingInsurancePensions
IT
CRM and ERPCustom applicationsCybersecurityNetwork and cloudOnline paymentDashboards
Legal
Business lawContractsTrademarks and patentsCompany formation
Premises and production
Fit-outSignagePrintPackagingBusiness address
Human resources
RecruitmentTrainingLeadershipWorkplace healthOrganisation and processes
The price
On quotation
Does this offer speak to you?